Strategy Express

John Middleton, Bob Gorzynski

Fast track route to mastering all aspects of strategy 

Covers all the fundamentals of successful strategy, from developing a compelling vision to knowing your customers, and from fostering creativity to making it happen 

Examples and lessons from benchmark companies, including Encyclopaedia Britannica, Sears, Seven-Eleven Japan and ideas from the smartest thinkers 

Includes a glossary of key concepts and a comprehensive resources guide 

ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers. 

ExpressExec is organised into ten core subject areas making it easy to find the information you need: 

01 Innovation 
02 Enterprise 
03 Strategy 
04 Marketing 
05 Finance 
06 Operations and Technology 
07 Organizations 
08 Leading 
09 People 
10 Life and Work 

ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly.

Shipping $2.25 No tracking

Fast track route to mastering all aspects of strategy 

Covers all the fundamentals of successful strategy, from developing a compelling vision to knowing your customers, and from fostering creativity to making it happen 

Examples and lessons from benchmark companies, including Encyclopaedia Britannica, Sears, Seven-Eleven Japan and ideas from the smartest thinkers 

Includes a glossary of key concepts and a comprehensive resources guide 

ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers. 

ExpressExec is organised into ten core subject areas making it easy to find the information you need: 

01 Innovation 
02 Enterprise 
03 Strategy 
04 Marketing 
05 Finance 
06 Operations and Technology 
07 Organizations 
08 Leading 
09 People 
10 Life and Work 

ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly.

Shipping $2.25 No tracking

Seller
Condition
Price
bkong
8/10
$5.00